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For Auction

Lender Driven Sale - DoubleTree Midland TX | 262 Rooms | $7.2M+ Room Revenue | $2.37M+ NOI

117 W Wall Street,
Midland, TX 79701
Represented by
Marcus & Millichap

Asset Snapshot

Real Estate
Asset Type
Hospitality
Property Type
Full Service
Hospitality Subtype
$2,379,490
NOI
1973-74
Year Built
2012
Year Renovated
11
Floor Count
2
Building Count
262
Number of Rooms
0.96 Acres
Land Area

Offering Summary

Investment Highlights

  • 262-Room, Upscale Hilton-Branded Hotel
  • Amenities include On-Site Restaurant, Bar, Lounge, 10,000 SF Event Space
  • Excellent Investment Opportunity with $7.2M Room Revenue and $2.37M NOI
  • New 15-Year DoubleTree Hotels License Expected After PIP
  • Prime Downtown Location with Easy Access to Market Demand Generators
 

Offering Summary

Marcus & Millichap is pleased to offer for sale the DoubleTree by Hilton Midland Plaza,  a 262-room upscale hotel located at 117 W Wall Street in Midland, Texas (the “Property”). This offering provides an investor the ability to acquire the Property unencumbered by management or existing debt, presenting an exceptional operational opportunity for robust revenue growth through strategic implementation of aggressive yield management strategies.
 
Situated on a 0.96-acre lot, the Hotel was built in 1974 and renovated in 2012 with a prime downtown location. The hotel is positioned favorably in a high-growth market surrounded by strong demand generators and located 10.8 miles from the Midland International Air & Space Port. The hotel has a 2023 net operating income of $2,379,490 and represents an attractive investment into a long-term healthy market with continued upside through a refresh of the hotel positioning room revenues to exceed $8.4M by the end of 2025 (Year 1 Proforma). The DoubleTree by Hilton is located in a soaring submarket with 2023 RevPAR growth of 20.5% compared to the previous year.
 
Midland, Texas, is a key city in the Permian Basin, known for its booming oil and gas industry and a key driver of regional economic growth. Midland's strategic location along Interstate 20 and major highways enhances its accessibility and appeal. The hotel enjoys a convenient proximity to several demand drivers such as Bush Convention Center (387 feet), Bush Family Home State Historic Site (1.1 miles), Blakemore Planetarium at the Museum of the Southwest (1.0 Miles). Nearby employers include Anthem Oil & Gas (0.4 miles), Apache Corp. (3 miles), Baker Hughes Companies (2.8 miles), Chevron, Diamondback Energy (0.3 miles), and more. As of 2023, the Property’s demographics have ±124,065 individuals residing within a 5-mile radius, with an average household income of ±$103,542.

Due Diligence

Transaction Manager

Platform Fee

Buyer pays platform fee at closing.

5% or $25,000 minimum

How it Works

Learn about bidding, reserve prices, and closing.

Read the auction guide

Auctioneer

Lamar P. Fisher
Fisher Auction Company Inc.
License: 10344

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Financing Available

Investment Sales Brokers

Matt Omansky
Marcus & Millichap
TX License: 667904

Disclaimers

The information being provided herein is for informational purposes only. No representation or warranty is made as to the accuracy or completeness of any information contained herein, including, without limitation, any information regarding the condition of the Property, the condition of title or Property descriptions. Any documents and/or pictures posted herein or elsewhere on the RealINSIGHT Marketplace (the "Website") are for informational purposes only, and may not represent the current condition of the Property or the condition of the Property at the time of sale. The posting of pictures herein or elsewhere on the Website does not constitute a guarantee that any items represented in the pictures will be present when the buyer takes possession of the Property. You are encouraged to conduct your own due diligence and investigate all matters relating to the Property. It is recommended that you seek independent advice, including legal advice, to perform your due diligence and that you use good faith efforts in determining that the content of all information provided to or obtained by you is accurate.