Horizon Plaza | Appleton, WI

Investment Overview

Great Tenant Mix - This dynamic retail property is anchored by Marshalls and Home Goods and includes a mix of local and national tenants, most of which are long-term and well-established. There is just one vacant unit, providing value-added potential. Strategic Retail Location - Shadow-anchored by a top-performing Walmart—ranking in the top 7% nationally and the top 2% statewide—this property benefits from exceptional exposure to consistent foot traffic. Located along busy Calumet Street, it sits within a vibrant retail corridor with excellent visibility and high daily traffic counts. Established Regional Market - Appleton is a key city within the Fox Cities, a dynamic regional market of over 406,000 people in northeastern Wisconsin. As the sixth-largest city in the state, Appleton benefits from the economic strength of the broader metropolitan area. Great Demographics - Located only 30 miles south and west of Green Bay and just north of Lake Winnebago. Appleton's population has been consistently growing for decades. The area within a ten-mile radius of the property has a population exceeding 250,000, with an average household income of over $105,000. Market Advantage - The Appleton retail market currently has a very low vacancy rate of 1.1%. The large 9+ acre property has great visibility, easy access, ample parking, and valuable underlying real estate.